I won’t be able to be on the call this week, but I have a question. MAybe you could answer on the call and I could hear the replay? Here goes:
In your training you said to make a list of my good clients and how they got to me, to see any patterns that emerge. I did that. The pattern I see is that the clients stem from live courses/accountability groups I attended. The clients are both other participants and also the instructors/facilitators. I think the dynamic of a small group where we all are helping each other 1) brings out great ideas I can offer others, and 2) makes it natural to approach someone and say how can I help – also because I know just what to offer them because we were all just talking about our businesses.
How can I turn this into a prospecting strategy?
If I join group classes just to turn participants into clients I would feel like a troll.
One thing mentioned was joining an organization, a planning committee of sorts (?) and getting noticed that way, through my contribution. If I consider this prospecting method, how would I go about it? What sorts of organizations, what positions in the organization, how do I find the people I should be meeting…
And any other words of wisdom you may have for me 🙂
2 Comments
Wes Kimple
December 4, 2018Hi Ed.
In my game plan, you suggested contacting agencies that specialize in fintech to get a couple quick wins so I could stabilize my cash flow.
Are there any differences between approaching marketing agencies vs. approaching B2B businesses themselves?
I was planning on putting together an LOI like I wrote for the B2B campaign I did earlier this year and addressing it to one of the decision makers.
Agree or disagree? Any other thoughts or best practices for reaching out to marketing agencies?
Thanks.
Dina Gaines
December 5, 2018Hi Ed,
I won’t be able to be on the call this week, but I have a question. MAybe you could answer on the call and I could hear the replay? Here goes:
In your training you said to make a list of my good clients and how they got to me, to see any patterns that emerge. I did that. The pattern I see is that the clients stem from live courses/accountability groups I attended. The clients are both other participants and also the instructors/facilitators. I think the dynamic of a small group where we all are helping each other 1) brings out great ideas I can offer others, and 2) makes it natural to approach someone and say how can I help – also because I know just what to offer them because we were all just talking about our businesses.
How can I turn this into a prospecting strategy?
If I join group classes just to turn participants into clients I would feel like a troll.
One thing mentioned was joining an organization, a planning committee of sorts (?) and getting noticed that way, through my contribution. If I consider this prospecting method, how would I go about it? What sorts of organizations, what positions in the organization, how do I find the people I should be meeting…
And any other words of wisdom you may have for me 🙂
Thanks so much Ed!
Dina