Module 1 Lessons:

The Advantages of Warm Email Prospecting

In this lesson, I'm going to explain why I'm such a big believer in prospecting with warm emails.

  • Audio
    Audio

    Click here to download this file.


The Basic Warm Email Prospecting Template

In this lesson, I'm going to walk you through the structure of an effective warm email and explain why it works so well.

  • Audio
    Audio

    Click here to download this file.


The Power of Meaningful Connections

In this lesson we're going to go much deeper, and I'm going to show you how to find and use these powerful clues to craft effective warm emails.

  • Audio
    Audio

    Click here to download this file.


18 Trigger Event Ideas

In this lesson I share 18 different examples of solid trigger events.

  • Audio
    Audio

    Click here to download this file.


Develop Your Core Value Statement

In order for a meaningful connection to be effective, you also need to communicate how this "thing" ties into what you do—in other words, the value you bring to the table.

  • Audio
    Audio

    Click here to download this file.


Creating Powerful Subject Lines for Your Warm Emails

In this lesson I share 5 guidelines to keep in mind when creating warm email subject lines.

  • Audio
    Audio

    Click here to download this file.


Anti-SPAM Legislation: Why You Should Care

In this lesson I'm going to briefly talk about two of the biggest or well-known commercial email laws in effect today.

  • Audio
    Audio

    Click here to download this file.